University of Adversity

12. Zach Benson - Reaching Potential Through Arts And Social Media


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Zach Benson is the Founder and CEO of media agency Assistagram. He specializes in creating Instagram campaigns reaching millions and focuses heavily in growing accounts for hotels and other industries to generate more sales and bookings. He has found so much success growing Instagram accounts that he spends his time traveling the world for free. 

In today’s episode, Zach talks about his childhood being born in South Korea and being adopted and raised by an American family in Iowa. With a rocky childhood growing up feeling very different, Zach channeled his energy into dance where he found a platform to express himself and gained confidence to change his attitude on life. Zach spent some time traveling the world teaching dance, as well as performing on the television show So You Think You Can Dance. 

Zach started his media agency Assistagram to become the “marketer for the marketers”. He has worked on campaigns with big names such as Gary Vee and Russell Brunson. His piece of advice to listeners is to take a step back, and evaluate yourself to make the necessary changes you need to grow and stop making the same mistakes. 

Connect with Zach:

  • Learn more about Assistagram at assistagram.us
  • Connect with Zach on Facebook: Personal Page and Business Page
  • Email Zach personally at [email protected]

Connect with Lance:

  • Subscribe on Messenger to get the latest episodes and tips straight to your inbox! 
  • Connect with Lance on Facebook, Instagram, or LinkedIn


About University of Adversity Podcast

Learn how to overcome failure and tragedy, while becoming your best self with the University of Adversity podcast. Join your host Lance Essihos as he interviews successful individuals that have fought the hard battles to overcome life’s obstacles. Lance started the University of Adversity podcast after overcoming his own adversities shared in episode 01. 

Join him and thousands of other entrepreneurs in learning how to use Adversity as a fuel to ignite your inner flame and live the life you have always desired. Tune in weekly for a dose of positivity, strength, and real-life practical advice to achieve your life goals.

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University of AdversityBy Lance W Essihos

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