In this episode, Jenny Collopy, Vice President, Chief Marketing and Communications Officer at The Christ Hospital Health Network, joins Cardinal CEO, Alex Membrillo, to discuss key challenges and effective strategies for patient acquisition and retention. You’ll learn how healthcare marketers can effectively track and report on patient acquisition through innovative strategies like webinars and targeted outreach. Tune-in to gain actionable insights on using data to refine marketing strategies, ensuring your campaigns resonate with both existing and potential patients!

RELATED RESOURCES

Empowering Patients through Education: The Key to Successful Healthcare Marketing - https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/empowering-patients-through-education-with-theresa-porcaro/ 

Harnessing the Power of AI Marketing for Healthcare - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/harnessing-ai-marketing-for-healthcare/ 

6 Strategies to Improve Patient Retention -  https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/6-strategies-improve-patient-retention/