On this episode, the guys dive into the realities of running and growing a modern real estate brokerage, especially from a developer’s perspective. They unpack vertical integration, boutique vs. corporate brokerages, and why technology has leveled the playing field while mentorship, networks, and real-world experience still matter most. The conversation also explores new construction sales strategies—from pre-sales timing to thoughtful design decisions—and how brokers can add real value beyond just marketing. Along the way, the crew shares candid hot takes, war stories, and practical insights on what actually helps properties sell in today’s market.