In this episode, I’m joined by Marc Bennett, Marketing Director at Momo Handles, a brand that has redefined what thoughtful, well-designed hardware can do for a space.

Marc’s story is one of longevity, craftsmanship, and connection. With over 30 years of experience in the interiors industry, he’s seen trends come and go — and he’s learned that the brands that truly last are the ones that focus on more than just product.

We dive into what makes Momo Handles stand out: the brand’s commitment to timeless curation, to service that feels personal, and to delivering small details that leave a big impression. Whether you’re running a design studio, curating your own product range, or simply looking for inspiration on how to strengthen your business’s identity, this conversation is packed with insight.

Hope you enjoy the episode

Beth xx

. Why Momo Handles sees cabinet hardware as the jewellery of the kitchen
. Marc’s career shift from fashion and wine brands to hardware — and why it works
. The “brand triangle” and how it creates authenticity, equity, and loyalty
. How to curate a product (or service) offering to stand out without overwhelming clients
. Turning clients into brand ambassadors and why it’s the best marketing you can get
. Balancing aesthetic beauty with functional reliability
. How listening to your audience can spark entire new product lines
. Productivity habits for busy creatives and marketers
. Why the design industry is becoming braver and bolder with colour, texture, and materials

. Your brand isn’t just your product — it’s your story, values, and the experience you deliver
. Curating your offer makes it easier for clients to choose and builds a stronger brand identity
. Listen to both positive and constructive feedback — it can uncover opportunities for growth
. Brand perception comes from the little touches that make you memorable and trustworthy
. Consistency in presentation builds credibility over time
. Designers can borrow corporate brand strategies to elevate their studios

If you’re building a design business, think about your own “brand triangle” — your true brand, your presentation, and your perception. Ask yourself:
. Who am I really, and what do I stand for?
. Do all my touchpoints (website, proposals, social media) reflect that truth?
. What little extras can I offer to create an unforgettable client experience?

. Interior designers who want to elevate their business beyond just “beautiful projects”
. Creative business owners looking to strengthen their brand presence
. Product makers and suppliers who want to stand out in a competitive market
. Anyone curious about how corporate marketing strategies apply to small businesses

"Brand marketing isn’t just about the product you offer — it’s about creating an emotional connection, building trust, and making your audience want to advocate for you." – Marc Bennett

Marc Bennett – Marketing Director, Momo Handles
Website: momohandles.com.au
Instagram: @momohandlesaus

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