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#1328 How Ben Kirshner brought meritocracy to digital marketing
Because I’ve been doing this for so long, I get recommendations for guests from people who’ve heard about Mixergy, who know about Mixergy’s history who want certain people to be interviewed here. A few months ago I got an email from a guy who said to me, “Andrew, you should email and interview the founder of my company.”
I looked into him and frankly, the person who made the suggestion even sent over revenue numbers for 2014-2015, and I said, “Yes, absolutely. We’ve got to get this guy on.” I especially like interviewees where someone on the team says, “You’ve got to interview my founder.”
So that’s what we have here with us today. Ben Kirshner is the founder of Elite SEM. It’s a digital marketing agency that kind of flipped the organization chart on its head, which means a lot of things, but one of the things it means is he’s sharing the profits from each sale with each individual employee who’s working on that client’s work. We’ll get into that in the interview.
Ben Kirshner is the founder of Elite SEM, a digital marketing agency specializing in paid search, SEO, CRO, shopping, performance display and paid social.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 – 365 days a year live support – which you can get via chat, phone and email – any and all questions you have can be answered in no time at all.
HostGator offers unlimited disk space and bandwidth, an easy to use control panel, one click WordPress installs and more.
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
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By Andrew Warner
4.5
520520 ratings
Because I’ve been doing this for so long, I get recommendations for guests from people who’ve heard about Mixergy, who know about Mixergy’s history who want certain people to be interviewed here. A few months ago I got an email from a guy who said to me, “Andrew, you should email and interview the founder of my company.”
I looked into him and frankly, the person who made the suggestion even sent over revenue numbers for 2014-2015, and I said, “Yes, absolutely. We’ve got to get this guy on.” I especially like interviewees where someone on the team says, “You’ve got to interview my founder.”
So that’s what we have here with us today. Ben Kirshner is the founder of Elite SEM. It’s a digital marketing agency that kind of flipped the organization chart on its head, which means a lot of things, but one of the things it means is he’s sharing the profits from each sale with each individual employee who’s working on that client’s work. We’ll get into that in the interview.
Ben Kirshner is the founder of Elite SEM, a digital marketing agency specializing in paid search, SEO, CRO, shopping, performance display and paid social.
Sponsored by
Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now.
HostGator is your one-stop shop for all things web hosting. From design and marketing services to easy-to-use website builders, they are with you every step of the way. Thanks to their 24/7 – 365 days a year live support – which you can get via chat, phone and email – any and all questions you have can be answered in no time at all.
HostGator offers unlimited disk space and bandwidth, an easy to use control panel, one click WordPress installs and more.
More interviews -> https://mixergy.com/moreint
Rate this interview -> https://mixergy.com/rateint
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