Founded in 2007, Evergent set out to tackle challenges faced by global digital media, entertainment, and telecommunication providers. These providers were struggling to find new revenue streams and best adapt to developments transforming the industry on all levels:

• Technological Advances — from new devices to new ways to access content forever changing the competitive landscape.
• Evolving Consumer Demand — individual choice and independence had become increasingly important for digital content consumption.
• New Delivery Models — including direct-to-consumer channels required establishing and managing the integration of all subscriber interactions throughout the user lifecycle.

Evergent responded by developing a modern, frictionless, business enablement solution that would help its customers delight their customers. The Evergent Revenue and Customer Management Platform offers a solution that helps companies reduce time to market for products and services, minimize subscriber churn, simplify complex monetization models, and run back-office processes more efficiently.

Evergent customers include cable and satellite companies, telecommunication and wireless organizations, and media and entertainment businesses worldwide.

Today's guest is Vijay Sajja, who shares the story behind the company. We discuss the current state of the OTT streaming landscape the impacts of COVID-19 on OTT streaming services. We also discuss how OTT streaming services can compete in this overcrowded market and how subscription services can benefit from digital transformation.