The Savvy Seller with Kristen Doyle

135. Content Planning That Actually Works & Attracts Your Perfect Audience


Listen Later

Send us a text! (Your number stays private)

It’s time to create content and you find yourself staring at a blank screen completely stuck on what to say (again). Sound familiar? We’ve all been there, but the good news is, I’ve got tips to help you stop scrambling for ideas at the last minute.

In this episode, I’m sharing a simple, strategic content planning framework that will help you create content that not only attracts your ideal audience but also makes it easier to stay consistent. Because let’s be honest - when you don’t have a plan, content creation takes way more time and energy than it should! We’ll talk about why a lack of content planning keeps you stuck in a cycle of procrastination and how to break free from it.

I’ll also walk you through a step-by-step process to audit your existing content, identify gaps, and use AI tools to categorize your topics. Plus, I’m sharing my favorite keyword research strategies so you can make sure your content is actually being found by the right people. You’ll walk away with a clear action plan to organize your content ideas, map out your next month of content, and repurpose across multiple platforms. 

02:10 - What happens when we don’t have a content plan

04:35 - How to approach content planning strategically (and how AI can help!)

08:31 -  A simple way to do basic keyword research

09:52 - Important organizational details of content planning: where to keep your plan, what to include, etc.

12:37 - The secret to keeping content planning and creation sustainable and your action steps for getting started this week

Links & Resources:

  • Ubersuggest
  • Google Keyword Planner
  • Notion
  • Follow me on Instagram @kristendoyle.co 
  • Check out my Everything Page: a one-stop shop for savvy selling!
  • The Savvy Seller Collective
  • Join my private Facebook community: Savvy Teacher Sellers
  • More resources for growing your TPT business
  • Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode135 

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

...more
View all episodesView all episodes
Download on the App Store

The Savvy Seller with Kristen DoyleBy Kristen Doyle, TPT seller, SEO coach, and web designer

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

112 ratings


More shows like The Savvy Seller with Kristen Doyle

View all
The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,582 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,063 Listeners

The CEO Teacher Podcast by Kayse Morris

The CEO Teacher Podcast

730 Listeners

Maximized Minimalist Podcast by Katy Wells

Maximized Minimalist Podcast

918 Listeners

Routine Your Dream: TPT Marketing and Success Habits for TPT Sellers by Chynell Moore

Routine Your Dream: TPT Marketing and Success Habits for TPT Sellers

59 Listeners

School of Sellers: TPT Strategies, Tips, + Seller Stories by Erin Waters - Tips for Teacher Sellers

School of Sellers: TPT Strategies, Tips, + Seller Stories

105 Listeners

The Terrific Teacherpreneur by Alexandra Baxter - TpT Seller Coach

The Terrific Teacherpreneur

105 Listeners

Before Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual Summit by Jenzaia

Before Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual Summit

11 Listeners

The Rebranded Teacher by Lauren Fulton - The Rebranded Teacher

The Rebranded Teacher

61 Listeners

Teacher Business School: TPT, Homeschool, & Beyond by Lindsay Bowden

Teacher Business School: TPT, Homeschool, & Beyond

229 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

127 Listeners

The Creative Teacher Podcast by Kirsten Hammond

The Creative Teacher Podcast

14 Listeners

Social Media Magic | A podcast for TpT Sellers and Teacherpreneurs by Brittany Verlenich | Social Media Marketing Tips

Social Media Magic | A podcast for TpT Sellers and Teacherpreneurs

6 Listeners

Pay Less for Traffic by Stephanie Royer, Traffic Tips for TPT Sellers

Pay Less for Traffic

14 Listeners

Your Win-Win Teacher Business by Janice Cook | Teacher Business Support Provider

Your Win-Win Teacher Business

12 Listeners