As CPG founders, we spend a lot of our days reacting to the world around us and not enough time strategizing and planning for the future. It can leave you feeling unbalanced and constantly behind. One of the best things you can strategize is your sales and inventory planning, so that everyone on your team can be on the same page.

Today I’ve invited on Yuval Selik, CEO of Promomash to talk about how to planning process so you can make more informed decisions.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.