If it feels like every month you’re pushing a boulder uphill with your marketing, you are. Hustling to make a new promo, rebuilding content from scratch, and then watching your team and clients tune out? That’s the momentum myth in action.

Your marketing shouldn’t feel like Groundhog Day. It should stack, build, and get easier over time. In this episode, I’m breaking down:

• Why starting over every month kills your momentum

• How to create marketing that compounds instead of resets

• What consistency really looks like (hint: it’s not posting more)

• How to take clients on a journey so they stay engaged and keep buying

Ready to make sure clients can actually find you? Grab my Salon Visibility Masterclass:
https://www.salonmindsmastermind.com/salon-visibility

Want weekly support, tools, and coaching to grow with intention? Join me in The Monday Club:
https://www.lexilomax.com/monday-club

And if you’re done with DIY marketing, DM me about my Done For You Marketing Intensive, where I’ll map out four months of promos, copy, and visibility systems for you.