As a CPG brand, understanding your business financials is imperative to building a successful company. You first need to understand your business goals to get where you want to go. I’ve invited on Brad Ebenhoeh from Accountfully to talk through how to build a strong financial foundation for your business.

We discuss:

• The difference between Bookkeeping, Accounting, and Finance
• Choosing between Profitability and Growth at a Loss
• Calculating your product margin
• and more.

If you need help with understanding your business financials, talk with Brad and his team at Accountfully.

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.