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Cassandra Kavanagh didn't set out to open a coworking space. After a business partnership dissolved, she suddenly found herself with 1,200 square meters of space, only six people left in the building, and a choice to make: sink, or rethink.
That pivot became Rethink Your Workspace, a thriving flex space in Newcastle, Australia, built on connection, service, and an unwavering commitment to people. Cassandra shares her story of resilience, her all-inclusive business model, and why showing kindnes, even to those outside her member base, is central to her approach.
We cover:
How Cassandra turned a business crisis into the opportunity to launch a flex space.
Why high-touch service and concierge-style support have become her differentiator.
The role of connection in her community, and why it goes deeper than "coworking".
How an all-inclusive pricing model simplifies operations and builds trust.
Stories of how authenticity and kindness ripple through her member community.
This episode is a reminder that small, independent operators often set the standard for what true hospitality and human-centered coworking look like.
Resources Mentioned in this Podcast:
Cassandra on LinkedIn
Rethink Your Workspace website
Connect with your Hosts:
Connect with Giovanni on LinkedIn
Connect with Jamie on LinkedIn
Find Jamie on the Everything Coworking Podcast
By Jamie Russo and Giovanni Palavacini5
3030 ratings
Cassandra Kavanagh didn't set out to open a coworking space. After a business partnership dissolved, she suddenly found herself with 1,200 square meters of space, only six people left in the building, and a choice to make: sink, or rethink.
That pivot became Rethink Your Workspace, a thriving flex space in Newcastle, Australia, built on connection, service, and an unwavering commitment to people. Cassandra shares her story of resilience, her all-inclusive business model, and why showing kindnes, even to those outside her member base, is central to her approach.
We cover:
How Cassandra turned a business crisis into the opportunity to launch a flex space.
Why high-touch service and concierge-style support have become her differentiator.
The role of connection in her community, and why it goes deeper than "coworking".
How an all-inclusive pricing model simplifies operations and builds trust.
Stories of how authenticity and kindness ripple through her member community.
This episode is a reminder that small, independent operators often set the standard for what true hospitality and human-centered coworking look like.
Resources Mentioned in this Podcast:
Cassandra on LinkedIn
Rethink Your Workspace website
Connect with your Hosts:
Connect with Giovanni on LinkedIn
Connect with Jamie on LinkedIn
Find Jamie on the Everything Coworking Podcast

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