A Runner’s Life

#165 - Tim Soar, Founder of SOAR Running

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In episode 165, I speak with Tim Soar, a designer, runner and the founder at SOAR running which was established in 2013.


We cover a number of topics including:


  • How the identity of SOAR running has developed from 2013 to 2023;
  • The culture of the brand and the development of the Proto lab products;
  • Product development, the challenges that consumers aren’t necessarily aware of;
  • Where does he think running culture is moving towards;
  • Plus much more.


    • You can follow Tim on Instagram @tim_soar_london


    Thank you to Soar Running (www.soarrunning.com) who supported this episode and series. 


    Thank you to my patreons who support the show. If you value the content you can become a patreon by clicking the following link.

    www.patreon.com/ARunnersLife


    Photo credit - from SOAR Running.

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