Nothing matters more than making people feel like they matter especially customers who are buying or getting your products or services. Adam Toporek, keynote speaker, workshop leader, and the author of Be Your Customer's Hero, takes us into the world of customer service. Every customer is different from the other, and being a frontline employee may be a challenging job because you must know how to interact with each of them. Adam shares how you can win at customer service by being a hero to your customer, wowing them, and making them feel that they matter.