Grow The Show

181 | How to Find Your Next Podcast Sponsor


Listen Later

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.

Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business

--

In this episode, Kevin Chemidlin reveals the secrets to rapidly monetizing your podcast by attracting the right advertisers. Drawing from his extensive experience and success in the podcasting world, Kevin emphasizes the power of reverse engineering to identify potential sponsors. He introduces listeners to tools like Rephonic, which can help pinpoint podcasts with similar audiences, and shares strategies to approach companies already investing in podcast advertising. By the end of the episode, podcasters will have a clear roadmap to boost their revenue by securing the perfect advertisers.


Topics Discussed:

  1. The importance of identifying the right podcast sponsors.
  2. The distinction between "sponsors" and "advertisers" in the podcasting world.
  3. The power of reverse engineering to achieve podcast success.
  4. The significance of Rephonic and its graph tool in identifying potential advertisers.
  5. Strategies to approach companies already familiar with podcast advertising.
  6. The concept of "listeners also subscribed to" on Apple Podcasts.
  7. The benefits of collaborating with similar podcasts to grow your audience.
  8. The pitfalls of trying to figure things out from scratch versus building upon others' success.
  9. The value of feedback: Engaging with your audience on platforms like YouTube.
  10. The call to action: Encouraging listeners to leave reviews and share their experiences.

  11. Resources:

    • Use the Rephonic graph to identify podcasts that share the same audience as yours and collaborate with those creators to grow your podcast audience.


    ----


    MORE FROM KEVIN:

    Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!

    Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!

    Connect with Kevin on Twitter, Instagram, or LinkedIn

    Subscribe to Grow The Show on Youtube


    LINKS TO OUR PARTNERS:

    Learn More about working with Podcast Boutique

    Grab Kevin's Recommended Mic on Amazon

    Build a Podcast Website in 7 Minutes on Podpage

    ...more
    View all episodesView all episodes
    Download on the App Store

    Grow The ShowBy Kevin Chemidlin

    • 4.8
    • 4.8
    • 4.8
    • 4.8
    • 4.8

    4.8

    318 ratings


    More shows like Grow The Show

    View all
    The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

    The Smart Passive Income Online Business and Blogging Podcast

    3,465 Listeners

    Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

    Social Media Marketing Podcast

    1,451 Listeners

    The Amy Porterfield Show by Amy Porterfield

    The Amy Porterfield Show

    4,562 Listeners

    The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

    The Side Hustle Show

    1,581 Listeners

    The My Wife Quit Her Job Podcast With Steve Chou by Steve Chou

    The My Wife Quit Her Job Podcast With Steve Chou

    1,351 Listeners

    Build Your Tribe | Grow Your Business with Social Media by Chalene Johnson

    Build Your Tribe | Grow Your Business with Social Media

    2,625 Listeners

    The GaryVee Audio Experience by Gary Vaynerchuk

    The GaryVee Audio Experience

    16,760 Listeners

    Simple Pin Podcast: Simple ways to boost your business using Pinterest by Kate Ahl

    Simple Pin Podcast: Simple ways to boost your business using Pinterest

    449 Listeners

    The Goal Digger Podcast by Jenna Kutcher

    The Goal Digger Podcast

    12,070 Listeners

    The Influencer Podcast by Julie Solomon

    The Influencer Podcast

    1,444 Listeners

    Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing) by Hala Taha | Entrepreneurship, Sales, Marketing | YAP Media Network

    Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

    1,305 Listeners

    Online Business for Christian Women | Start a Podcast, Work From Home, Podcasting, Online Marketing by Stefanie Gass - Podcast to Profit™ Creator, Podcast Coach, Business Strategist

    Online Business for Christian Women | Start a Podcast, Work From Home, Podcasting, Online Marketing

    1,207 Listeners

    The Jasmine Star Show by Jasmine Star

    The Jasmine Star Show

    2,577 Listeners

    The Think Media Podcast by Think Media

    The Think Media Podcast

    747 Listeners

    Creator Science by Jay Clouse

    Creator Science

    455 Listeners