GTM Live

208 - There's Never Been a Better Time to be a B2B Marketer | Demand Gen Live S2 x56


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Buyers in 2021 and beyond want less involvement from a salesperson when doing product research. When buyers want to do most of the buying before talking to sales, it becomes a marketing-owned journey. And that is precisely why there has never been a better time to be a B2B marketer! In today's episode, Chris talks about what the top 1% of marketers are doing, why they're going to be on the same pay level as top salespeople, and what you need to do to get there. 

Register to join us live for the Demand Gen Live: Expert Series with Dave Gerhardt, Nov 4 @ 9:00 AM EST: https://bit.ly/3CtJrU7

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