Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor's ENTIRE podcast run.This week, we talk about search engine optimization, most commonly known as SEO. This includes coding and content put in place on your website to get Google's attention so Google serves you up to their customers and your prospects. We will discover today that the practice of SEO has been unnecessarily shrouded in mystery. It is actually as simple as casting a hook on a line in the ocean. Yes, it requires work to get a bite and even more when you do, but you'll learn today SEO is something any of us can understand… and win at.