Today's podcast is an interview with Grant Mazmanian from The Pinnacle Group–that's the company that handles hiring for Energy Swing Windows. So let me say this: I know hiring might sound like kind of a boring topic–but TRUST ME… this is a really important episode for you to listen to. This guy Grant has got hiring for remodeling companies down to an absolute SCIENCE, and you are going to believe me after hearing this.

In this episode, you'll hear Rich talk about what platitudes are… why they're so pervasive… when they're appropriate to use--yes, they are appropriate to use sometimes!... and then Rich is going to walk you through a methodology that he and his consultants use to write marketing with power, precision, and passion.

Today's podcast is an epic "Rich Rant" where he absolutely goes off on SEO companies who charge their clients money month after month after month… but don't even have a coherent plan of what they are actually doing to show their clients. I mean, it makes sense, right–how can you achieve a result if you don't even have a plan to get there? And Rich gives you an assignment–go to your SEO company after listening to this episode and demand that they Show You The Plan!

What do Shaquille O'Neal, Dell Computers, and a fancy pants private equity firm full of Harvard MBAs have to do with each other? Find out today, as Rich shares some fun stories about times when trying to get everyone on the same page and make everyone happy actually HURT productivity and ruined a good thing that they had going. If you want to keep your marketing from crashing and burning and turning into a pile of platitudinal garbage, pay close attention today!

It's Monday, and that means it's time for another installment in our "5 Ways to Monday" series. And as you can see in the title of this podcast, this is the first of a two part series–Part 2 will come out NEXT Monday. Today Rich is talking about managing your company–a topic he readily admits is not really his favorite part of business… but a necessary one, and one that he's got 30 years of experience with. So let's dive into today's 5, which includes something called "Cleaning up the brains" and so much more.

Welcome to another Sunday edition of the Level 10 Contractor Daily Podcast… and as you know, Sunday is the day we stop down to talk about personal development and spiritual topics… and In today's episode Rich challenges you to extend grace, patience, and compassion to the most difficult people in your life.

Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor's ENTIRE podcast run. This week, we highlight pay-per-click advertising, including the dos and don'ts as well as why you should overcome your objection to it. If you're hunting for leads, you can't forego this opportunity.

Most contractors are rushing to grab AI tools without a plan — and they're about to automate mediocrity at scale. In this episode, Rich breaks down the three biggest AI mistakes contractors make and introduces a first-principles approach that starts with identity, not technology. Learn why who you are matters more than which tools you use — and how to build an AI foundation that actually works.

Rich cuts through the noise to deliver real-world sales strategies that actually work. No fluff, no theory — just battle-tested tactics to generate leads, close more deals, and grow your business to the next level.

Today's podcast is all about trash talking your competitors… but doing it without looking like a jerk. I mean, you can't just call out your competitors by name, and tell the world how much they suck…. can you? Rich has a solution for this… he's going to give you two different ways to accomplish this… It's not really about trash talking, it's about making sure your prospects and customers understand the difference between what they'll get from YOU vs. what they'll get if they choose to call somebody else.