Ever feel like you're the only one who can’t seem to get things right? This episode is your permission slip to stop beating yourself up and start looking at failure as fuel. Fern pulls back the curtain on one of his biggest flops—something he poured months and thousands of dollars into—only to watch it crash and burn. But instead of quitting, he found the hidden gold in the ashes. You’ll hear how that experience ended up reshaping the way he runs his business—and how it can do the same for you.

Whether you're trying a bold new offer, tweaking your marketing, or just dealing with the daily chaos of running a pet business, this episode will challenge the way you think about mistakes. Fern breaks down how to process failure without letting it wreck you, how to learn from it fast, and how to bounce back stronger (and smarter) every time.