What if the secret to finally leveling up your pet business wasn’t some new hack or tool, but something a lot simpler—and often overlooked? In this episode of the Overdog Podcast, Fern dives into the surprising power of consistency and how it can make or break your business. From operations and team dynamics to client experience and marketing, this episode breaks down the crucial ways predictable, repeatable actions can create trust, reduce chaos, and drive growth.

Fern shares why you should be building your business as if you’re about to franchise it—even if you never plan to. You’ll hear eye-opening comparisons between two fictional pet resorts—one that’s winging it and one that runs like clockwork—and you’ll probably recognize which one sounds more like yours. If you’re tired of feeling like you’re always putting out fires and ready to build something that runs smoother and scales easier, this one’s a must-listen.