Coffee shop owners oftentimes think they need to have a menu item for everyone and try to serve as broad of an audience as possible. It may sound right, but only until you consider that some of the more successful businesses in food and beverage do the opposite. In this episode, we talk about how you should build your coffee menu for your coffee shop and we highlight a few key points that the most successful coffee shops and fast food restaurants do to be successful.Pick up our coffee here: https://mirrorcoffeeroasters.com/

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Mirror Coffee Roasters is a specialty coffee roaster located in Bellingham, WA