You’re working hard, but are you doing the right things to grow your pet resort? In this episode, Fern is joined by Overdog team members Kasey and Ashley to reveal the most consistent habits and strategies they’ve seen in successful pet care businesses. After working with dozens of pet resorts, they’ve identified key patterns that separate those that thrive from those that struggle—and they’re sharing them all with you.

From lead follow-up timing to how you present your pricing, this episode dives into the overlooked details that make or break your client experience. You’ll hear real examples, honest mistakes, and easy-to-miss opportunities that could seriously move the needle for your business. Whether you’re a seasoned operator or just getting started, this conversation will challenge how you think about growth—and give you a few lightbulb moments along the way.