Retail Gets Real

242. The adapting landscape of luxury retail


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Oliver Chen, managing director of retail and luxury at Cowen, discusses the challenges and opportunities coming out of the pandemic and how luxury retailers are catering to consumers’ changing values and shopping patterns.

The pandemic has accelerated the future of retail, and that future includes a radically transformed store experience. The world expects instant speed, but they also want convenience and safety. The role of the store has shifted mainly into that of a distribution point, and organizations have had to learn to embrace and execute on this new reality overnight.

 

Learn more at retailgetsreal.com.

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Retail Gets RealBy National Retail Federation

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