When we think of high-performance jobs like pro athletes and the military, practice is 90% of the work. An NFL quarterback trains a lot longer than the handful of games he plays, and benefits from a team of coaches.

Yet in the professional world, we are thrown into the deep end, often learning on the job. This has its benefits, but also creates uncertainty, stress, and burnout. With mental health in sharp focus recently, so too has professional coaching become more important.

But not everyone has access to it. That's the problem Alexi Robichaux has been trying to solve as the co-founder and CEO of BetterUp. It's an online platform that connects thousands of people to coaches to maximize their potential. But figuring out what the world wanted from a company like this was a confusing, bumpy ride. "There is no hack," Alexi says, when re-framing leadership coaching as a well-being practice, rather than a corporate band-aide.

Alexi shares the "gentle intervention" he received from a colleague that lead him to re-think his career and start the business, and why the world wasn't ready for an online coaching network...until now.