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Pason Gaddis thinks local newspapers don’t have to fade quietly into history. As CEO of Hoffman Media Group, he’s betting that lean operations, local control, and a focus on original reporting can rebuild trust—and profitability—where others have given up. “You have to change or you have to die,” Gaddis said, urging publishers to break free from outdated models. His approach is proving that if you invest in community journalism, audiences will still show up—and pay for it.
Access more at this episode’s landing page, at:
https://www.editorandpublisher.com/stories/rebuilding-local-news-by-thinking-like-an-entrepreneur,256483
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1212 ratings
Pason Gaddis thinks local newspapers don’t have to fade quietly into history. As CEO of Hoffman Media Group, he’s betting that lean operations, local control, and a focus on original reporting can rebuild trust—and profitability—where others have given up. “You have to change or you have to die,” Gaddis said, urging publishers to break free from outdated models. His approach is proving that if you invest in community journalism, audiences will still show up—and pay for it.
Access more at this episode’s landing page, at:
https://www.editorandpublisher.com/stories/rebuilding-local-news-by-thinking-like-an-entrepreneur,256483
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