For decades, media leaders have debated whether journalism can sustain itself as a standalone business. But in a rapidly evolving landscape, Hearst is offering a different perspective — one outlined in its latest annual letter from CEO Steven Swartz, which makes clear the company's center of gravity has shifted far beyond traditional media. In a recent conversation on E&P Reports, David Carey, senior vice president of public affairs and communications at Hearst, expanded on that strategy, explaining how the company's transformation wasn't reactive, but decades in the making. His insights reveal a model that doesn't abandon journalism, but strengthens it through broader business innovation.
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