Adams Publishing Group is stepping into a new era with a name that reflects its ambition: Adams MultiMedia. As local news organizations everywhere wrestle with disruption, Adams is betting that combining deep community roots with expanded digital services is the path to growth. The rebrand signals more than a cosmetic change—it's a strategy to stay relevant to audiences and advertisers in a media landscape that never stops evolving. This move offers a glimpse into how a large, family-owned publisher plans to thrive when so many others are struggling to survive.

Access more at this episode's landing page, at:

https://www.editorandpublisher.com/stories/the-evolution-of-adams-from-publishing-to-multimedia,256583