Make Marketing Suck Less for Expertise-Driven Solo Businesses

3 Creative Constraints for Crafting Your 3 Word Rebellion


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Did you know that Dr. Seuss's editor challenged him to write a book using only 50 words?

He accepted and rose to that challenge.

Oh, yes, he did, and that book became one of the most beloved Dr. Seuss books of all time, Green Eggs and Ham.

Now, I'm a rebel.

I'm also a nerd who likes structure, so my motto is always rebel and do it with structure and a plan.

A rebellion without structure is a riot. The purpose of the 3 Word Rebellion is to craft a statement that encapsulates the change you want to create.

It's the hook that makes people sit up, take notice, and say “Yes.”

You need constraints to bolster your creativity otherwise it's chaos.

Chaos that has you swimming in a sea of possibilities. Never making a decision on what your message is going to be and not moving forward.

It's analysis paralysis.

You've done the free writing for your 3 Word Rebellion. (If you haven’t head over to threewordrebellion.com and get the playbook!)

It's time to create the constraints.

Here are three creative constraints for crafting your 3 Word Rebellion.

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Make Marketing Suck Less for Expertise-Driven Solo BusinessesBy Dr. Michelle Mazur

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