Path for Growth with Alex Judd

3 Foundational Questions for Your Business


Listen Later

Information isn’t the gap between failure and success—action is. Path for Growth’s 1-on-1 coaching helps you create a plan and execute on what matters most for your business. Apply today at pathforgrowth.com/coaching.


If you want your organization to exhibit healthy growth, you as a leader must first get clear about why the business exists, what you stand for, and where you’re going. In this episode, we walk through the process of answering each of those three vital questions. We also talk about the importance of communicating your mission and values over and over and letting them guide you as you build your vision. 


  • There are 3 key questions that leaders must answer (0:41)
  • Language creates culture (2:48)
  • Leaders have a responsibility to create a life-giving culture for their businesses (6:03)
  • You and your team should consistently be able to answer these questions (7:55)
  • 1. Why do we exist? That’s your mission statement (9:20)
  • Mission statements connect the mundane to the meaningful (13:06)
  • Mission statements lift people’s eyes above the horizon (19:28)
  • Mission statements provide inarguable common ground (21:42)
  • Once you have your mission statement, communicate it over and over (24:02)
  • 2. What do we stand for? Those are your core values (25:00)
  • Core values create boundaries within which people can feel free to act (27:24)
  • How to evaluate a potential core value (34:16)
  • To build an organization that stands for something, become a leader who stands for something (40:07) 
  • 3. Where are we going? That’s your vision. (42:06)
  • It’s reckless to chase an audacious vision without a mission and core values (45:23)


  • Resources:

    Path for Growth Membership

    Path for Growth One-on-One Coaching

    Sign up for the Worth it Wednesday Email


    Join Path for Growth on Instagram and Facebook


    If you’re ready to move beyond just gathering information and start executing on what truly matters, Path for Growth’s 1-on-1 coaching can help. Apply now at pathforgrowth.com/coaching.

    ...more
    View all episodesView all episodes
    Download on the App Store

    Path for Growth with Alex JuddBy Path for Growth

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    107 ratings


    More shows like Path for Growth with Alex Judd

    View all
    Life.Church with Craig Groeschel by Life.Church

    Life.Church with Craig Groeschel

    3,421 Listeners

    Andy Stanley Leadership Podcast by Andy Stanley

    Andy Stanley Leadership Podcast

    2,255 Listeners

    The EntreLeadership Podcast by Ramsey Network

    The EntreLeadership Podcast

    4,354 Listeners

    Achieve Your Goals with Hal Elrod by Hal Elrod

    Achieve Your Goals with Hal Elrod

    1,324 Listeners

    The Carey Nieuwhof Leadership Podcast by Art of Leadership Network

    The Carey Nieuwhof Leadership Podcast

    2,235 Listeners

    Craig Groeschel Leadership Podcast by Life.Church

    Craig Groeschel Leadership Podcast

    10,699 Listeners

    Why That Worked  – Presented by StoryBrand.ai by StoryBrand.ai

    Why That Worked – Presented by StoryBrand.ai

    1,926 Listeners

    THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

    THE ED MYLETT SHOW

    14,030 Listeners

    Front Row Seat with Ken Coleman by Ramsey Network

    Front Row Seat with Ken Coleman

    2,558 Listeners

    The Double Win by Michael Hyatt & Megan Hyatt-Miller

    The Double Win

    1,426 Listeners

    Maxwell Leadership Executive Podcast by John Maxwell

    Maxwell Leadership Executive Podcast

    381 Listeners

    Maxwell Leadership Podcast by John Maxwell

    Maxwell Leadership Podcast

    2,450 Listeners

    At The Table with Patrick Lencioni by Patrick Lencioni

    At The Table with Patrick Lencioni

    1,117 Listeners

    The Working Genius Podcast with Patrick Lencioni by Patrick Lencioni

    The Working Genius Podcast with Patrick Lencioni

    361 Listeners