Is the most recent Cancer UK OBESITY campaign fat shaming? Tom and I look objectively at the campaign and discuss it's pros, cons, and whether it will work to create a change in dietary awareness. We then move onto discuss the new 400-600-600 OneLife diet campaign for the UK, again, will this make any change, will it help the obesity epidemic? We also discuss the new 20% calorie cut and update show 299 on the glute training discussion. Got a comment on the show? Get in touch!