June 14, 2024

307 Kat Bruce - Going from putting insects in a food processor to raising $27M in 10 years and building the biggest eDNA biodiversity monitoring company

1 hour 19 minutes

A conversation with Kat Bruce, founder of Nature Metrics , going from scooping insects with a small net and putting them in a food processor, to analysing the goo with an EDNA machine, to working with lots of large food corporations on measuring their biodiversity, food footprint, and impact.

How do you look back at raising 27 million dollars and spending 10 years building the biggest biodiversity measurement company using eDNA in a time where very few people care at all about biodiversity, let alone invest in measuring it. How do we analyse water at a catchment area to see what lives in that area? How about soil measurements for DNA at scale, and what about air sniffing and analysing? And why are the corporations only coming in in the last few years? Where are people moving, and what is still missing?

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The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice.

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By Koen van Seijen

4.8

8888 ratings

June 14, 2024

307 Kat Bruce - Going from putting insects in a food processor to raising $27M in 10 years and building the biggest eDNA biodiversity monitoring company

1 hour 19 minutes

Join our Gumroad community, discover the tiers and benefits on www.gumroad.com/investinginregenag.

Support our work:

Share it
Give a 5-star rating
Buy us a coffee… or a meal! www.Ko-fi.com/regenerativeagriculture

----------------------------------------------------

More about this episode on https://investinginregenerativeagriculture.com/kat-bruce.

Find our video course on https://investinginregenerativeagriculture.com/course.

----------------------------------------------------

The above references an opinion and is for information and educational purposes only. It is not intended to be investment advice. Seek a duly licensed professional for investment advice.

Thoughts? Ideas? Questions? Send us a message!

Contact page website

Find out more about our Generation-Re investment syndicate:
https://gen-re.land/

Discount code for €200 of: Investinginregenerativeagriculture

Fresh Ventures Studio online course Nov 2025

Thank you to our Field Builders Circle for supporting us. Learn more here

Support the show

...more