In this powerful episode of the LeadCulture Podcast, Jenni Catron sits down with executive business coach and former product designer Katie Richardson to unpack the intersection of leadership, identity, and faith. Katie shares her journey from designing award-winning products to building a multimillion-dollar international business—all while raising four children—and how she learned to lead without sacrificing what matters most.

Together, Jenni and Katie explore:

• Why your identity—not your hustle—sets the ceiling for your impact.
• How to navigate seasons where personal values and professional ambitions seem in conflict.
• The unexpected lessons Katie learned building and exiting her company, and how they shape the coaching she does with high-performing executives today.
• A peek into her VITAL framework for leaders who want to grow thriving businesses without losing themselves or their relationships in the process.

If you’ve ever wondered how to build a successful career or business without burning out—or how to align your leadership with your deepest values—this conversation will inspire and equip you.

You can learn more about Katie here. 

We need your help to get the LeadCulture podcasts in front of more leaders! There are three simple things you can do that truly help us:

1. Review us on Apple podcasts
2. Subscribe - we’re available wherever you listen to podcasts.
3. Share - let your friends know about the podcast by sharing your favorite episode on social media!