GTM Live

315 - LEAKED: Hybrid Attribution | The Vault Invite-Only Event


Listen Later

Chris Walker hosted an invite-only event to share our proprietary Hybrid Attribution Framework, and we are leaking the audio here on the State of Demand Gen podcast.


With this framework, you’ll be able to:

  • Properly measure, attribute and quantify ROI for Demand Creation programs like podcast, social media, communities, word of mouth, and more, 
  • Continue to use your set up with attribution software to measure Demand Capture
  • Get a continuous stream of insights directly from your prospective customers to optimize your budget allocation and overall strategy.

The best part? You can get it set up at your company within 24 hours.


To get access to future invite-only events, sign up for The Vault waitlist at refinelabs.com/waitlist.


...more
View all episodesView all episodes
Download on the App Store

GTM LiveBy Passetto

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

201 ratings


More shows like GTM Live

View all
Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,234 Listeners

The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

The Tim Ferriss Show

16,187 Listeners

The Bill Simmons Podcast by The Ringer

The Bill Simmons Podcast

30,185 Listeners

Economist Podcasts by The Economist

Economist Podcasts

4,226 Listeners

The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

The Official SaaStr Podcast: SaaS | Founders | Investors

178 Listeners

Pivot by New York Magazine

Pivot

9,745 Listeners

The a16z Show by Andreessen Horowitz

The a16z Show

1,107 Listeners

The Daily by The New York Times

The Daily

113,519 Listeners

Interesting Times with Ross Douthat by New York Times Opinion

Interesting Times with Ross Douthat

7,233 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,653 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

10,236 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

16,554 Listeners

The Dave Gerhardt Show (from Exit Five) by Exit Five

The Dave Gerhardt Show (from Exit Five)

47 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

358 Listeners

We Are ENCODED by Chris Walker

We Are ENCODED

5 Listeners