In this episode of THE MENTORS RADIO, Host Dan Hesse talks with Shelly Lazarus, an American Advertising Federation Hall of Fame member and Chairman Emeritus of Ogilvy. You’ll learn how this mother of three bypassed the typing pool to become the CEO of advertising giant Ogilvy for 15 years. Shelly shares her views on building brands, the importance of authenticity, what real beauty means, and how to achieve success and happiness in life and career.

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SHOW NOTES:

SHELLY LAZARUS:

BIO: Shelly Lazarus Bio

INTERVIEWS:

Shattering the Advertising Glass Ceiling, with Legend Shelly Lazarus, West Virginia University Marketing Communications podcast

Ogilvy’s Shelly Lazarus: ‘I was never discriminated against’, AdAge podcast

Branding meets Innovation (with Shelly Lazarus, Chairman Emeritus, Ogilvy, Brand & New

VIDEO INTERVIEWS:

Reflections on Business Leadership and Branding, with Shelly Lazarus ’70, Columbia Business School

Interview with Charlie Rose on the Value of Company Branding

Rochelle “Shelly” Lazarus Interview: On Her Rise to the Top of the Advertising World, on Makers: Women Who Make America

From the Experts: Shelly Lazarus, Chairman Emeritus and former CEO of Ogilvy & Mather, Sant M

ARTICLES / WRITTEN INTERVIEWS:

The Former CEO of Ogilvy & Mather on Personal Branding – Harvard Business Review

Law of Career Attraction: Get Seduced, says Shelly Lazarus – Forbes