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After watching many great CPG companies rise and fail, I've become an advocate of founders building a Profit First business model. This means they prioritize finding product-market fit and a model to breakeven to become a sustainable business. Ami Bhansali is one of those founders. She started Chai Diaries after coming to the United States to build her dream business. Ami comes from a family steeped in tea production and utilized that background to create delicious products. Best of all, Ami has now build a profitable business and we talk about how she achieved this.
Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.
Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.
By Foodbevy5
2525 ratings
After watching many great CPG companies rise and fail, I've become an advocate of founders building a Profit First business model. This means they prioritize finding product-market fit and a model to breakeven to become a sustainable business. Ami Bhansali is one of those founders. She started Chai Diaries after coming to the United States to build her dream business. Ami comes from a family steeped in tea production and utilized that background to create delicious products. Best of all, Ami has now build a profitable business and we talk about how she achieved this.
Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.
Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

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