
Sign up to save your podcasts
Or
Face it, the word “sustainable” has been so overused as marketing jargon, it’s become meaningless. But what if farmers could accurately measure their sustainability? What if Agriculture could communicate our sustainability to customers with verifiable numbers? Then — the cherry on top — what if we could profit from our sustainability practices by differentiating products by degrees of sustainability in the production process? In the era of Artificial Intelligence and technological advancement, measuring and monetizing sustainability is a reality. Ben Bardsley, founder of BX discusses the future of sustainability price premiums with Damian Mason.
The Business of Agriculture Podcast with Damian Mason is Sponsored by:
Also, make sure to check out DamianMason.com, XtremeAg's The Cutting The Curve Podcast and The Granary.
This content is protected. ©Damian Mason, all rights reserved.
4.3
111111 ratings
Face it, the word “sustainable” has been so overused as marketing jargon, it’s become meaningless. But what if farmers could accurately measure their sustainability? What if Agriculture could communicate our sustainability to customers with verifiable numbers? Then — the cherry on top — what if we could profit from our sustainability practices by differentiating products by degrees of sustainability in the production process? In the era of Artificial Intelligence and technological advancement, measuring and monetizing sustainability is a reality. Ben Bardsley, founder of BX discusses the future of sustainability price premiums with Damian Mason.
The Business of Agriculture Podcast with Damian Mason is Sponsored by:
Also, make sure to check out DamianMason.com, XtremeAg's The Cutting The Curve Podcast and The Granary.
This content is protected. ©Damian Mason, all rights reserved.
149 Listeners
133 Listeners
233 Listeners
365 Listeners
257 Listeners
420 Listeners
49 Listeners
372 Listeners
305 Listeners
110 Listeners
959 Listeners
214 Listeners
1,574 Listeners
24 Listeners
244 Listeners