In this episode, Jacob reconnects with Jimmy DeCicco-- the the Co-Founder of the #3 bottled coffee brand in the US, Super Coffee. Jimmy left his Wall Street job to launch Super Coffee. 7 years later and Jimmy has been on Shark Tank, the company has raised $150M+ from investors like: Alex Rodriguez, Aaron Rodgers, Jennifer Lopez and removed more than 10,000,000 pounds of sugar from the American diet. We also discuss Jimmy as an athlete, the 50 acre ranch in that he and Devon Lévesque bought and the awesome retreat they're creating, and doing business with the right people. 

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Jacob's Instagram: https://www.instagram.com/thejacoboc/

Jimmy's Instagram: https://www.instagram.com/jimmydecicco5/

Super Coffee's Instagram: https://www.instagram.com/drinksupercoffee/