In this episode of THE MENTORS RADIO, Host Tom Loarie talks with David P. Wallace, sales expert and author, to uncover what the best sales professionals know—and how you can apply those same principles to your own life, no matter what your profession, background, circumstances. David has spent his career leading high-performing sales teams, advising companies on building world-class sales organizations, and helping professionals master the art of persuasion. He shares a wealth of insights as he breaks down the core principles of effective selling. Together, we’ll explore the different styles of selling, the common mistakes people make when trying to influence others, and the sales skills that anyone—regardless of their profession—can use to be more effective. How you use these skills can help you if you are in transition and need to sell yourself in today’s challenging job market, or if you are an entrepreneur and need to persuade investors, or if you want to improve internal communication and collaboration within your organization. David P. Wallace is also the author of The Sales Executive Handbook, a guide to creating and sustaining a winning sales force. Ultimately, whether we know it or not—we're ALL in sales. From job seekers, to entrepreneurs, to professionals navigating internal office politics, to every day life and family…we spend our days persuading, influencing, and negotiating. Every day, we persuade, influence and communicate ideas—whether it’s selling a product, pitching an idea, securing funding for a new venture, or even convincing a hiring manager that we’re the right person for the job. Selling isn’t just for sales professionals—it’s a fundamental skill that drives success in business and in life! If you’ve ever wondered how to sharpen your ability to influence others, communicate more effectively, or close more deals—whether in business, your career, or everyday life—this conversation is for you. LISTEN TO the radio broadcast live on iHeart Radio, or to “THE MENTORS RADIO” podcast any time, anywhere, on any podcast platform – subscribe here and don’t miss an episode!

SHOW NOTES:

DAVID P. WALLACE:

BIO:

https://wallacemanagement.com/about-us/about-david-wallace/

https://wallacemanagement.com/wp-content/uploads/2023/11/David-P.-Wallace-CV.pdf

BOOK:

The Sales Executive Handbook: 8 Essential Elements of Sales Management, by David P. Wallace

WEBSITE:

https://wallacemanagement.com/