Six Figure Flower Farming

42: Are you focused on the wrong 80%?

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In this episode, host Jenny Marks explains how the 80/20 rule (Pareto’s Law) can help flower farmers streamline their business, increase profits, and reduce burnout. She shares real examples from her own farm, including:

  • How analyzing sales data helped identify the most profitable crops
  • Why cutting underperforming flower varieties improved efficiency and revenue
  • How focusing on key sales outlets maximized profits with less effort
  • Why applying the 80/20 rule to time management allows for smarter work, not harder work
    •  

    Join Jenny at the Lean Flower Farming Workshop on July 28-29, 2025, in Clifton Springs, NY (with an optional third day focused on high-earning high tunnels).

    Register now: www.trademarkfarmer.com/lean

    Did you enjoy this episode? Please leave a review on Apple or Spotify.

    Follow Jenny on Instagram: @trademarkfarmer
    Find free flower business resources: www.trademarkfarmer.com

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    Six Figure Flower FarmingBy Jenny Marks
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