In this week’s episode, James is joined by Oscar Ferguson, co-founder of Deaku. Oscar is a doctor-turned-founder and award-winning creator and content strategist on a mission to make every creator’s life better. Deaku are building a connected workspace where creators, marketers, and production teams plan, collaborate, and grow - all in one place.

Connect with Oscar: https://www.linkedin.com/in/dr-oscar-ferguson/

Learn more: https://www.deaku.app/home

Apply to be a guest: www.thehealthtechpodcast.com

Subscribe to Healthtech Pigeon 🐦: www.healthtechpigeon.com

Get in touch with James: www.jamessomauroo.com

Chapters
00:00 Introduction to Health Tech and Creator Economy
05:59 The Value of Long-Form vs Short-Form Content
11:53 The Emotional Toll of Medical Practice
18:03 The Decision to Leave Medicine
21:12 Building a New Career in Health Tech
32:55 The Importance of Networking and Mentorship
35:12 Learning from Failure in the Real World
36:02 Creating Impactful Health Content
41:12 Building a Community for Content Creators
48:05 Innovating in the Creator Economy
56:26 The Future of AI in Content Creation
59:17 The Value of Human-Made Content
01:00:03 AI in Video Generation: Gimmick or Utility?
01:04:51 Misinformation and Responsibility in Health Content
01:06:40 The Purpose of Content Creation
01:17:11 The Dream of Content Creation
01:19:08 Creative Fulfillment in Content Creation
01:20:26 Building Community with Deaku
01:27:36 Connecting with the Creator Community