🩵 In this episode Handmade Bosses founder, Steph, dives into the great "I vs. We" debate that many handmade business owners face. 

❓ Should you present your brand as a solo handmade business or as a team? Steph shares talks about the pros and cons of using "I" versus "we," helping you decide which approach aligns best with your business.

Join Steph as she discusses:

• The importance of being authentic and building personal connections through your branding 
• How using "I" can build trust with your customers
• The potential benefits of adopting "we" for a more professional image
• Examples of handmade business owners and their branding choices
• Tips for navigating the transition between "I" and "we" as your business grows

👯 Whether you're just starting out or looking to scale your handmade business, this episode is packed with actionable advice to help you find your voice and connect with your target audience.

💙 Don't forget to subscribe for more insights and strategies to turn your passion into profit!

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🎙 Welcome to the Handmade Bosses Podcast with Steph 👋

If you’re dreaming of starting your handmade business or knee-deep in Etsy listings and feeling stuck - you’re in the right place.

I’m Steph - handmade business coach, Etsy seller since 2016, and founder of Handmade Bosses. I help makers go from overwhelmed to consistent sales (yes, even if you’re just starting).

🛍 Learn how to:

• Start and grow on Etsy

• Turn browsers into buyers

• Master SEO, branding, pricing

• Find your niche and ideal customer

• Scale beyond Etsy to your own website

💸 I’ve helped thousands of makers build profitable 4 and 5-figure shops — and in this podcast, I’ll show you how too.

✨ Free starter resources: handmadebosses.com/freeresources

🎓 Deeper help? Explore the HBSA, the SMS & more: handmadebosses.com/paidresources

📅 Join our Facebook group for free workshops: facebook.com/groups/handmadebosses/events

📸 Follow us on Instagram for tips and inspo: instagram.com/handmadebosses

Hit follow, grab a brew, and let’s grow your handmade biz.

Love, Steph & Team HB xox