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Ryan Wang is the co-founder and CEO of Assembled, an AI platform for customer support that helps companies manage both human and AI agents more efficiently. Today, Assembled is an 8-figure ARR company with about 120 people, serves several hundred customers, and has raised $71 million.
But getting there was brutal. Ryan and his co-founders spent two years building before launching in March 2020—the same day the WHO declared COVID a global pandemic. About 25% of demos didn't show up. It took them 8 months to earn their first dollar of revenue. When they finally got customers on usage-based pricing with no minimums, usage flatlined during the pandemic. They thought it was their fault before realizing it was macro-related. So they stopped chasing growth and focused on the customers getting value, meeting them in person and building what actually mattered.
You'll learn:
Full show notes → saasclub.io/460
This episode is brought to you by:
🔐 Sprinto → Learn more and book a demo today
💖 Gearheart → Book a call + get the first 20 hours of development free
📡 Signal House → Learn more and get a demo
🚨 NordStellar → Book a demo and get 20% off with code blackfriday20
Get weekly SaaS lessons and new founder stories → saasclub.io/email
By Omer Khan4.8
185185 ratings
Ryan Wang is the co-founder and CEO of Assembled, an AI platform for customer support that helps companies manage both human and AI agents more efficiently. Today, Assembled is an 8-figure ARR company with about 120 people, serves several hundred customers, and has raised $71 million.
But getting there was brutal. Ryan and his co-founders spent two years building before launching in March 2020—the same day the WHO declared COVID a global pandemic. About 25% of demos didn't show up. It took them 8 months to earn their first dollar of revenue. When they finally got customers on usage-based pricing with no minimums, usage flatlined during the pandemic. They thought it was their fault before realizing it was macro-related. So they stopped chasing growth and focused on the customers getting value, meeting them in person and building what actually mattered.
You'll learn:
Full show notes → saasclub.io/460
This episode is brought to you by:
🔐 Sprinto → Learn more and book a demo today
💖 Gearheart → Book a call + get the first 20 hours of development free
📡 Signal House → Learn more and get a demo
🚨 NordStellar → Book a demo and get 20% off with code blackfriday20
Get weekly SaaS lessons and new founder stories → saasclub.io/email

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