Negative feedback is never fun—but it is inevitable when you’re running a flower business. In this episode, Jenny shares her honest experiences navigating criticism over the years, from CSA customer complaints to unexpected Mother’s Day misunderstandings. Whether the feedback is constructive or completely unfounded, she breaks down how to process it, respond thoughtfully, and even turn it into an opportunity for growth.

You’ll learn how to identify the difference between helpful criticism and unhelpful negativity, plus strategies to respond with confidence while protecting your peace (and your business). Jenny also shares a few memorable stories—from bugs in bouquets to “frozen” flowers—that every farmer can learn from. If you’ve ever received a less-than-glowing review and felt crushed, this one’s for you.

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Find free flower business resources: www.trademarkfarmer.com