This week, Jenny sits down with Rebecca Kutzer-Rice of Moonshot Farm for a conversation all about building a thriving flower farming business through farmers markets. Rebecca shares how she and her husband grew Moonshot Farm from a brand-new operation into a bustling, year-round flower farm in just a few short years—and why focusing on farmers markets was a key part of their success. From running markets in one of the most competitive regions in the country to balancing life, family, and farming, Rebecca brings a refreshingly honest look at what it really takes to grow your flower business sustainably.

If you’ve ever wondered how to stand out in a crowded market, connect more deeply with your customers, and create a flower farming business that supports your life (not the other way around), this conversation is a must-listen. Rebecca’s story is proof that success at farmers markets isn’t just about growing beautiful flowers—it’s about building a smart, sustainable business with heart.

Find Rebecca from Moonshot Farm online:

Website: https://www.moonshotfarm.com/

Instagram: @moonshot_farm

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Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com