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Video isn't the go-to for many writers and speakers. Yet, today’s guest provides five key reasons to jump on the professional video bandwagon.

Welcome to Your Best Writing Life, an extension of the Blue Ridge Mountains Christian Writers Conference held in the beautiful Blue Ridge Mountains of NC. I’m your host, Linda Goldfarb. Each week, I share tips and strategies from industry experts to help you excel in your craft and expand your reach. I’m so glad you’re listening in. In this episode, you’ll learn 5 Reasons an Author Needs Professional Video

My industry expert, Andrew Hamlet, is a filmmaker, writer, and creative director at Hamlet Productions LLC. He crafts cinematic stories across film, music, and live events, blending faith, technology, and emotion. Known for ambitious world-building and meticulous production, he partners with brands, ministries, and artists to tell meaningful, high-impact stories for worldwide audiences with boldness.

5 Reasons an Author Needs Professional Video

1. Video Builds Instant Trust and Connection

Professional video allows readers to see your face, hear your voice, and connect with your message before they ever open your book. This builds credibility and deepens audience engagement.

2. Video Drives Social Engagement

Social platforms prioritize video content. A polished video grabs attention quickly, increases engagement, and helps your message cut through the noise.

3. Video Helps You Sell Without 'Selling'

Cinematic trailers, storytelling clips, and short author messages communicate emotion and purpose in seconds—creating interest and boosting book sales naturally.

4. Video Increases Speaking and Media Opportunities

Event planners, podcasts, and conferences want to see how you communicate. A professional video reel increases your chances of being booked and paid for appearances.

5. Video Turns Your Book Into a Brand

Video expands your message into courses, workshops, digital products, communities, and more—transforming your book into the foundation of a broader brand.

 Use your videos for Courses, Workbooks, Devotionals, speaking topics, Online communities, Digital products, and Ongoing content series.

LINKS

Andrew Hamlet

Andrew Hamlet on LinkedIn 

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Your host - Linda Goldfarb
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