In the podcast:

01:33 - James’s brief history with apps

03:34 - A look at some stats

05:27 - Jarrod’s app experience

08:27 - Pokemon Go for Phys Ed

10:20 - The value of having an app

16:50 - Where do you start?

20:35 - What app makers need to consider

24:53 - Why hire a developer?

27:42 - Before going down the app path...

29:08 - Summing things up

Access exclusive business-building resources HERE

Download the PDF transcription and What An App Can Do For Your Business

Transcription:

James: James Schramko here. Welcome back to SuperFastBusiness.com. Today, I have a special guest who's been here before. But we're talking about a different topic. Welcome back Jarrod Robinson from TheAppMatch.com

Jarrod: Thanks for having me James. It's always a pleasure to have a chance to chat.

James: Now we've spoken many times. You've brought a lot of value to our community. You've shared with them some of the things you've been doing with automated webinars in our previous series, we had a multi-part series, you spoke at SuperFastBusiness Live this year, and we're recording this in 2016. You spoke about some of the things you changed to really improve your business. I get the pleasure of working with you behind the scenes, talking to you about business stuff, helping you grow your business. I know you just came back from a big live event that you ran, which was very successful. Congratulations.

Jarrod: Thank you.

James: What we're talking about today of course is apps. We're specifically talking about matching an app for your existing audience. We'll have to sort of break this down a bit, but people who are following SuperFastBusiness will know that I recently launched an app for SuperFastBusiness. I got to say Jarrod, I was a little bit skeptical about it because it wasn't my first app. When you were helping me with this, you would have seen there were a couple of other apps in my account. I've been down the path before.

The last time, it was kind of difficult. I had an idea for an app that I was using with coaching clients. One was called Leverage, the other was called Wealthification. It was a bit of a trial to get people to develop it for me. They were already my second and third app. There was actually one before. My first blog, Internet Marketing Speed, had an app. Back then, some company created an app that was really just pulling in my blog and a few media things. It was OK, but it sort of invariably went out of date, and then I changed my domain. So it sort of dropped off the face of the planet.

But with the Wealthification and Leverage one, I hired someone to do it inhouse. They were kind of a flighty programmer and they ended up leaving. I don't know where the source code is, and they're getting out of date too. So I wasn't that excited about my fourth app. I've seen other people do apps. But we've been talking about your app experience, and I've seen how prolific you are with apps. How many apps have you made so far?

Jarrod: Well, I mean it would be around 100-plus mark for both Android and iOs. I'm sitting here saying that I have no idea how to program any of the languages bu...