In this episode, I am sharing some reasons for how you can use storytelling to grow your business by building authentic connections and allowing others to see and hear you. We don’t have to live the exact same stories in order to connect with others.  By allowing others to see and hear our emotions, our experiences, they can see themselves in our stories and that is what continues to build the relationships.  All business and connections are built on the backbone of relationships. In today’s episode we discuss:

1) Storytelling makes you a real, relatable human who has lessons, experiences and expertise to share with others.  It also removes the veils of social media and instead of showing the highlight reels it gives a real snapshot of who you are at the core.  This is who others want to know. 2) Not everything in your story has to be shared. Only sharing your parts of the story, always leaving others in integrity and if you have to justify it to explain it then don’t share it. 3) The simple framework is a)who you were before the story happened; b) what happened, your part of the story; c) now as a result you are or you do. Sharing my example in the recording.

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Storytelling Strategy Sessions:

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Marsha Vanwynsberghe — NLP Storytelling Trainer, Author, Speaker, and Podcaster

Marsha is the 6-time Bestselling Author of “When She Stopped Asking Why”.  She shares her lessons as a parent who dealt with teen substance abuse that tore her family unit apart. Marsha has been published 7xs, most recently with her co-platform, Every Body Holds A Story, and she is on a mission to continue to help women and men to speak, share and publish their stories. 

Through her tools, OUTSPOKEN NLP certification, programs, coaching, and podcast, Marsha teaches the power of Radical Responsibility and Owning Your Choices in your own life.  She empowers people how to heal and own their stories, be conscious leaders and build platform businesses that create massive impact.