Welcome back to How to Be a Handmade Boss! If you’ve been sleeping on Pinterest, it’s time to wake up because this visual search engine is a goldmine for handmade business owners who want consistent, long-term traffic and sales.

In this episode, I’m breaking down exactly how the Pinterest algorithm works and how you can make it work for you and unlock the secrets to turning your passion into profit. We’ll cover:

✨ What the algorithm actually looks for (spoiler: it’s not followers)

✨ Discover the importance of SEO and keywords, fresh content, saves and clicks, and consistency.

✨ The biggest mistakes that are secretly killing your reach

✨ How different pin types serve different purposes... from Idea Pins to Rich Pins

✨ How often to post, what to post, and how to make your pins go further

✨ The #1 thing that will help you get more saves, clicks, and traffic over time

If you’re ready to ditch the constant hustle of social media and tap into a platform that works while you sleep, hit play now.

🔗 Pinterest Trends 👉 click here

If your Etsy shop feels slow, confusing, or like your sales are happening by accident…

This is your sign to stop guessing.

I’m running Listathon, a free live challenge for handmade business owners who want their Etsy listings to actually do their job.

Inside the challenge, I’ll show you how to look at your listings properly, spot what’s holding them back, and fix the foundations that help buyers find, trust, and buy from you.

Not by making more products.

Not by panic-posting on Instagram.

And not by working yourself into a tiny business gremlin with a label printer.

We’re fixing the things already sitting in your shop.

Your titles.

Your photos.

Your structure.

The bits that turn browsers into buyers.

So by the end, you’re not just hoping Etsy suddenly wakes up and blesses you with sales.

You’ll know what needs fixing, why it matters, and what to do next.

Listathon starts Monday 15th June.

It’s live, it’s free, and spots are open now at handmadebosses.com/listathonweek.