Leaders in Tech and Ecommerce

#59: John Hefter, Senior Vice President & Founder at Thras.io


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As a founder of Thrasio, John has been fortunate to witness their original team of 4 grow into a 1000 person, billion-dollar powerhouse. At work and in life,  he is a polymath with unrelenting energy and curiosity. He enjoys regularly deploying his expertise in branding, creative, neuroscience marketing, business development, acquisitions, leadership, culture building, and product development across diverse sets of business domains. If there is a challenge met, John will face it openly with creativity, humor, and persistence.

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Some of the highlights of the episode:

  • Thras.io’s origin story
  • How the COVID-19 pandemic affected Thras.io’s evaluation process
  • Using human touch and technology together to analyze businesses
  • How Thras.io plans to reach the audience
  • Soft skills and hard skills and building teams

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Leaders in Tech and EcommerceBy Alcott Global


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