It’s time for some content repurposing myth-busting: repurposing content does not mean repeating content.

It’s a common misconception that content repurposing is an exercise in copying, pasting, and hitting publish. But that’s not effective repurposing and it can do you more harm than good.

Repurposing content in fresh, exciting ways can be a challenge but if you invest time in doing it correctly, each piece can sound new and original, even while sticking to your core message.

And I’ve got some tricks that can help.

In this episode of the podcast, I share the techniques I’ve learned to repurpose content to its full potential and to avoid just sounding like you’re repeating yourself.

Find out about:

• 6 ways to avoid sounding repetitive with your repurposing
• How to get more out of your messages
• What you can do to involve your audience
• Why finding a new angle is key to successful repurposing

Important Links & Mentions

• 4 Content Repurposing Projects to Embark Upon Right Now
• The Content 10x Toolkit for repurposing your video or podcast
• My book: Content 10x: More Content, Less Time, Maximum Results

To watch the video, or read the blog post, click here.