The Abigail Peugh Podcast

63. Bootcamp Alumni Roundtable: Launch Fears, Digital Product Wins, and What They’d Tell You Now


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This might be one of my favorite episodes yet — and it’s a little different than usual.

I brought together four amazing women from different rounds of my  Digital Product Bootcamp for a roundtable-style chat where we got super honest about their experiences inside my Bootcamp. 

They didn’t hold back.

Whether you’re stuck on your product idea, overwhelmed by perfectionism, wondering if anyone would actually buy from you, or trying to decide if this whole thing is even worth the effort — this episode is going to meet you where you’re at.

Inside this episode, you’ll hear from:
  • Cara (@chaoswithcara) — mom of 3, who built her brand helping moms "poop in peace" with simple activities and now has over 300K followers and multiple products in her store
  • Emily (@heybridey) — went from “What the heck would I even sell?” to launching a wildly relatable wedding planning guide for brides on a real budget
  • Eliza & Dr. Craig (Restoration Dentistry) — a holistic dentist and his wife who turned one viral video into a best-selling cavity prevention guide that now helps thousands
  • Megan (The Photo Project) — who joined Bootcamp after launching her product and still found huge value in refining her offers, building confidence, and scaling her digital product offer suite

What we cover:
  • What each person was afraid of before launching (spoiler: perfectionism, visibility, and “can I even do this?” were BIG themes)
  • How each of them approached creating their first digital product — from a $27 guide to a full community
  • What they’d do differently, and what helped them push through the messy middle
  • Their thoughts on how many products to start with, how to use bundles and order bumps, and why “more info” isn’t always better
  • How they juggle growing a digital product business with real life (kids, businesses, being tired, etc.)

Plus: advice they’d give you if you’re debating joining the Bootcamp right now. (And no, I didn’t make them say nice things. They just really believe in it 🥹)

Resources Mentioned:

  • Follow Cara: [@chaoswithcara]
  • Follow Emily: [@heybridey]
  • Follow Eliza & Dr. Craig: [@restoration.dentistry]
  • Follow Megan: [@oharephotos]
  • Freebie: 7 Days, 7 Ways to Sell Like a Rich Girl → [HERE]

Connect with me:

Instagram:@abigailpeugh

If this episode hit home, screenshot and tag me in your stories — or send me a DM. I love hearing what stood out to you.

Love you, mean it.

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The Abigail Peugh PodcastBy Abigail Peugh

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